This client was referred to me by Paramount Accountancy after I had completed their project.
The brief was for website copy for a number of companies under the umbrella of this group. The websites had been up and running for some time and were being redesigned, which offered the ideal opportunity to refresh the copy, which had previously been written in house.
The challenge was writing on a variety of practical/technical services provided by the companies, including cherry picker hire and property maintenance. The companies’ clients needed the information on the website to be clear and concise, and to stress the reliability and customer service provided.
The client needed good, clear copy fast and with the minimum of disruption and demands on his time. I was able to provide this, meeting all the deadlines and ensuring that the copy could go straight on to the site without delay.
The client is now looking at website copy for other companies within the group and for copy for printed material.